A Term Paper on Qubee Wimax Essay

AcknowledgementBy the favorable mercy of Allah, now we willing be able to submit our root to our honorable teacher Tahsina Khan Nimmi we strongly believe that it would not be possible preparing such(prenominal) a report without her financial aid.Now we would like to give thanks our honorable teacher Mrs. Tahsina khan Nimmi for her keen efforts and invaluable guidance, helped us to understand, what the red-brick concept of marketing mix, Bostorn Consulting Group (BCG) matrix and SWOT analysis which help us to complete this successful completion of the report.This acknowledgment will stay incomplete if we dont thanks to this person who helped and being incorporate with us speci bothy Fayyad Ahmedul hye(Senior product manager-Qubee) for helping me to find necessary data regarding the report.We would also like to express gratitude to our class members. They should be remembered because they produced the platform of our knowledge. last we are really grateful to the other employee s and officers of Qubee for their help and valuable advice. Again, I like to thank our honorable teacher for giving us such a chance in completion of the reportFinally, we like to allege that, we have prepared this report from our own take. We are ready to put up our unwilling errors and omission which belong to us.Executive SummeryThe report is prepared to determine the marketing mix, BCG matrix, SWOT analysis of Qubee. Qubee has strong and effective fee form _or_ system of government which works for raising the morale, efficiency and co effect among the employees and also adopting fresh operation process, marketing strategy. Through this report, a clear idea is generated about what genuinely marketing mix, BCG matrix, SWOT analysis is and its impact in Qubee, the importance of these, the methods and policy used to set for these, what type role these plays to encourage the employees to perform reform and achieve the standards fixed and the Qubees view toward its necessity a nd success approach pathion how they measure the results.So I can draw a frizzy line of the issue toward its impact of the total human resource centering department and overall the total operation and efficiency of Qubee especially in the Foreign Ex reassign (Bangladesh & deoxyadenosine monophosphate Pakistan branch).Here I tried my take best to show the compensation system in online sector and merge the total process with the functions of the Human Resource Management Department, after that I focused on the issue towards the contribution to other department and at last its contribution towards the efficiency and competitiveness of Qubee.IntroductionpicQubee is part of the Augere classify. Qubee is a new and exciting order from Augere providing fast and reliable broadband net profit returnss to residential and championship customers across Bangladesh. qubee believes that everyone should be able to have it away trouble-free access to the mesh and the world of opportuniti es that it brings. Their aim is to make a magical net income experience available to everyone, everyday, without exception.Qubee is the creation of a group of global telecoms professionals who saw that a new technology called WiMAX could really change the earnings experience for millions of people worldwide. WiMAX means that people dont need telephone lines or cable to get connected all peoples need is to live close enough to a transmitter to receive the profit wirelessly. Qubee is busy building a network of base stations to offer their brand of internet access reform across Bangladesh. Theyre starting in Dhaka, but quickly externalise to do the same in cities nationwide. Qubee has gathered a highly dexterous team right here in Bangladesh to build a company thats determined to improve the internet experience for millions of people not just here, but ultimately all over the world.HistoryAugere receiving set Broadband Bangladesh Ltd, one of the licensees to whom BTRC gave license last year to run business providing Wimax picfacility in Bangladesh, has inaugurated Wimax internet go in some selected areas of the capital. The commencement sacrament was held on 21st October in a hotel in Dhaka. Augere named much-waited Wimax internet service Qubee.On its inauguration ceremony, Russel T Ahmed, head of marketing, Augere, said that the service is initially being given in Gulshan, Banani, Mirpur, Bashundhara Residential Area, and Uttara Residential & Commercial Area. Anyone living in these areas can become a subscriber of the countrys first Wimax service provider, Qubee. Augere said that the service will be available in each part of the country in near future.WiMax is a technology that provides wireless transmission of data exploitation a variety of transmission modes from point-to-multipoint links to portable and fully supple internet access. Bangladeshi internet users have been dying for this technology since bygone few years. Last year Banglades h Telecommunication Regulatory Commission (BTRC) consistent an auction for starting Wimax business in Bangladesh. Augere, who has already started Wimax Internet service in Bangladesh under the brand name Qubee, is one of the four winners of the auction. later the launch of Wimax in Bangladesh with the hand of Augure wireless Broadband Bangladesh Ltd, mixed response is seen among general people of the country. Most of them are not satisfied due to the Extreme Monthly Charge applicable for Wimax customers. However, on the inauguration ceremony of Qubee, it was said that the monthly charge will be reduced by making some offers in future.Whats qubeeQubee is the real internet experience from Augere. They believe that everyone should be able to enjoy trouble-free access to the internet and the opportunities that it brings. They also believe that in the internet world, speed is happiness so they offer fast and reliable download backed up by customer service that never sleeps. They a rent just making the internet work theyre making it work beautifully.Wheres QubeeQubee is a new company providing fast, reliable and competitively priced broadband internet services to emerge markets around the world. They believe that everyone should be able to enjoy trouble-free access to the internet and the world of opportunities that it brings. Their aim is to make a magical internet experience available to everyone, everyday, without exception. pic